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BUSINESS INFORM №9-2014

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5

Section: Management and Marketing
UDC 338.001.36
Dorovsky O. V.
Segments of the World Pharmaceutical Market: Development Trends and Contradictions (p. 34 - 40)

Primary segments of the world pharmaceutical market and their classification based on growth rates are considered. Principal factors causing growth of the world pharmaceutical market are demonstrated. Similarities and distinctions in trends which serve as the framework for functioning of various regional pharmaceutical markets are singled out. Basic issues and contradictions are outlined which lead to the structural reorganization of the world pharmaceutical market and the world pharmaceutical industry. The most probable development lines for the world pharmaceutical market and industry in the course of adjusting strategies of pharmaceutical companies are demonstrated.
Keywords: pharmaceutical market, regional segments, “emerging markets”, development trends, contradictions, growth rate
Fig.: 6. Tabl.: 1. Bibl.: 18.

Dorovsky Oleksandr V. – Doctor of Sciences (Economics), Associate Professor, Head of the Department, Department of Industrial Pharmacy and Economics, Institute of Pharmacy Professionals Qualification Improvement of National University of Pharmacy (53 Pushkinska Str., Kharkiv, 61002, Ukraine)
Email: [email protected]

Article is written in Russian
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Reference to this article:
Dorovsky, Oleksandr V. (2014) “Segments of the World Pharmaceutical Market: Development Trends and Contradictions.” Business Inform 9:34–40.


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