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BUSINESS INFORM №7-2015

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ABSTRACTS AND INFORMATION ABOUT AUTHORS

31

Section: Economics of Enterprise
UDC 65.01
Skrynkovskyy R. M.
Diagnostics of Supply and Sales Activities of Enterprise (p. 201 - 205)

In the article, a system for diagnostics of supply and sales activities of enterprise is generated on the basis of economic accounting, advertising information and system of «costs – production volume – profit», taking into account the vocational-educational level of staff. It has been determined that key business indicators of the integrated indicator of supply and sales activities of enterprise on the basis of economic accounting are the following: a) indicator of the managerial accounting level; b) indicator of the financial accounting level; c) indicator of the bookkeeping level; d) indicator of the operational-technical level of accounting; e) indicator of the statistical recording level; f) indicator of the tax accounting level. The integrated indicator of supply and sales activities of the enterprise on the basis of advertising information should be defined by the two following levels: 1) level of economic efficiency of the advertising information; 2) level of communication efficiency of advertising information. A diagnostics of supply and sales activities of enterprise on the basis of the system of «costs – production volume – profit» should be based on the relationship of the following components: costs, production volumes and profit, with influence of the vocational-educational level of staff on the key characteristics.
Keywords: enterprise, activity, supplies, sales, accounting, information, diagnostics, business indicators
Fig.: 1. Formulae: 4. Bibl.: 15.

Skrynkovskyy Ruslan M. – Candidate of Sciences (Economics), Associate Professor, Professor, Department of Business Economy and Information Technology, Lviv University of Business and Law (99 Kulparkіvska Str., Lviv, 79021, Ukraine)
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Skrynkovskyy, Ruslan M. (2015) “Diagnostics of Supply and Sales Activities of Enterprise.” Business Inform 7:201–205.


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