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Liburkina L. M.

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Eco-Friendly Solutions in the Hospitality Industry as a Component of the Conception of Sustainable Development
Нaponenko H. I., Pysarevskyi M. I., Shamara I. M.

Нaponenko, Hanna I., Pysarevskyi, Mykola I., and Shamara, Irina M. (2024) “Eco-Friendly Solutions in the Hospitality Industry as a Component of the Conception of Sustainable Development.” Business Inform 12:170–181.
https://doi.org/10.32983/2222-4459-2024-12-170-181

Section: Economics of Trade and Services

Article is written in Ukrainian
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UDC 338.46:640.4+338.48]:502.15:502.131.1

Abstract:
The article considers the role of environmental solutions in the development of the hospitality industry as an important component of the conception of sustainable development. The article is aimed at determining the prospects for the implementation of eco-friendly solutions in the hospitality industry of Ukraine as a component of the conception of sustainable development. The achievement of this aim necessitated the solution of the following tasks: to identify key environmental problems in the hotel industry and restaurant business; to examine the implementation of eco-friendly solutions in the hospitality industry; to develop recommendations for the integration of environmental practices into the activities of hospitality industry enterprises. To achieve the aim of the study, the following methodological approaches have been applied: system approach, where the hospitality industry is considered as part of a global system that has a relationship with the socioeconomic and environmental components of sustainable development; comparative analysis, thanks to which environmental solutions implemented in the hospitality industry of different countries are analyzed in order to identify the best practices and opportunities for their adaptation to the hospitality sector of Ukraine. The article analyzes the basic principles of greening the activities of the hotel and restaurant business, including energy efficiency, waste management, reduction of resource consumption and introduction of innovative technologies. Particular attention is paid to international practices in the field of sustainable development. Examples of successful environmental initiatives in Ukraine and the world, demonstrating the efficiency of responsible environmental management, are presented. Attention is focused on the importance of integrating environmental approaches to ensure the competitiveness of hospitality enterprises, conserve natural resources and support the socioeconomic development of regions. It is concluded that the creation of eco-friendly accommodation and catering facilities has a significant potential for the development of the tourism industry of Ukraine and contributes to the achievement of sustainable development goals.

Keywords: sustainable development, eco-friendly startups in the hospitality industry, eco-friendly accommodations, eco-friendly restaurants.

Fig.: 2. Tabl.: 7. Bibl.: 8.

Нaponenko Hanna I. – Candidate of Sciences (Economics), Associate Professor, Associate Professor, Department of World Politics, Diplomacy and Tourism Business, V. N. Karazin Kharkiv National University (4 Svobody Square, Kharkіv, 61022, Ukraine)
Email: [email protected]
Pysarevskyi Mykola I. – Candidate of Sciences (Economics), Associate Professor, Director, Education and Research Institute «Karazin Institute of International Relations and Travel Business» of V. N. Karazin Kharkiv National University (6 Svobody Square, Kharkiv, 61022, Ukraine)
Email: [email protected]
Shamara Irina M. – Candidate of Sciences (Economics), Associate Professor, Associate Professor, Department of World Politics, Diplomacy and Tourism Business, V. N. Karazin Kharkiv National University (4 Svobody Square, Kharkіv, 61022, Ukraine)
Email: [email protected]

List of references in article

Haponenko, H. I., Yevtushenko, O. V., and Shamara, I. M. “Problemy ta perspektyvy ekolohizatsii turyzmu v Ukraini“ [Problems and Prospects of Greening Tourism in Ukraine]. Problemy ekonomiky, no. 1 (2021): 4-10. DOI: https://doi.org/10.32983/2222-0712-2021-1-4-10
“A Net Zero Roadmap for Travel & Tourism. Proposing a new Target Framework for the Travel & Tourism Sector. November 2024“. World Travel & Tourism Council. https://researchhub.wttc.org/product/net-zero-roadmap-for-travel-tourism-2nd-edition
“Booking.com Sustainable Travel Report 2024“. https://www.gstcouncil.org/booking-sustainable-travel-report-2024/
Haponenko, H., Parfinenko, A., and Shamara, I. “The concept of sustainable development of tourism in post-war Ukraine as a priority direction of comprehensive recovery of the industry“. In Prospects for the development of the tourism and hospitality industry in Ukraine based on the experience of the European Union, 144-165. Riga, Latvia: Baltija Publishing, 2023.
“Travel & Tourism Development Index (TTDI) 2024. Insight Report“. https://www3.weforum.org/docs/WEF_Travel_and_Tourism_Development_Index_2024.pdf
“TSDI Index. 2024“. https://www.tourism-sdi.org/
“World Sustainable Hospitality Alliance“. https://sustainablehospitalityalliance.org/
“2024 GDS - Index Report“. https://www.gds.earth/index/top-40-cities/

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