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The Role of Smart Specialization in the Development of the Entrepreneurial Potential of Rural Areas
Rakovich О. I.

Rakovich, Оlexander I. (2019) “The Role of Smart Specialization in the Development of the Entrepreneurial Potential of Rural Areas.” Business Inform 3:69–74.

Section: Innovative Processes

Article is written in Ukrainan
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UDC 338.332.1

The article is aimed at substantiating the use of the mechanism for smart specialization in the development of entrepreneurial potential of rural areas. According to the results of analysis of theoretical and methodological approaches to smart specialization it is determined that in the process of its use entrepreneurs acquire knowledge, competences, experience in the development of strategies, plans, programs, projects, submission of grant proposals. The article proposes and substantiates a model of interaction of entrepreneurs of rural territories with the entities of regional development, using the smart specialization approach for evaluation of the entrepreneurial potential of rural territories, determining the region's competitive advantages for development of the kinds of activities with innovative potential. The algorithm of formation of goals-results of the strategic development of entrepreneurship of the rural territories of Ukraine allows to adapt methodologies of strategic planning processes to the peculiarities of region development, local territorial segments (rural areas), and entrepreneurial organizations. The involvement of local entrepreneurial agents in the development of strategies for rural areas will ensure the formation of databases on the entrepreneurial potential of these territories with specifying the entrepreneurial structures which form this potential. Further scientific research is expedient to carry out in the context of substantiation of intellectualization of systems of management of rural territories development and use of smart specialization in an integration of the systems of territorial, sectoral and administrative management.

Keywords: smart specialization, entrepreneurial potential of rural territories, intellectualization of management of the local territorial systems.

Fig.: 1. Tabl.: 1. Bibl.: 14.

Rakovich Оlexander I. – Postgraduate Student, Department of Management of Organizations and Administration named after M. P. Polishchuk, Zhytomyr National Agroecological University (7 Staryi bulvar, Zhytomyr, 10008, Ukraine)
Email: [email protected]

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