УКР ENG

Search:


Email:  
Password:  

 REGISTRATION CERTIFICATE

KV #19905-9705 PR dated 02.04.2013.

 FOUNDERS

RESEARCH CENTRE FOR INDUSTRIAL DEVELOPMENT PROBLEMS of NAS (KHARKIV, UKRAINE)

According to the decision No. 802 of the National Council of Television and Radio Broadcasting of Ukraine dated 14.03.2024, is registered as a subject in the field of print media.
ID R30-03156

 PUBLISHER

Liburkina L. M.

 SITE SECTIONS

Main page

Editorial staff

Editorial policy

Annotated catalogue (2011)

Annotated catalogue (2012)

Annotated catalogue (2013)

Annotated catalogue (2014)

Annotated catalogue (2015)

Annotated catalogue (2016)

Annotated catalogue (2017)

Annotated catalogue (2018)

Annotated catalogue (2019)

Annotated catalogue (2020)

Annotated catalogue (2021)

Annotated catalogue (2022)

Annotated catalogue (2023)

Thematic sections of the journal

Proceedings of scientific conferences



BUSINESS INFORM №6-2014

The title and content

ABSTRACTS AND INFORMATION ABOUT AUTHORS

61

Section: Information Technologies in the Economy
UDC 658.012
Pysmak V. O.
Influence on the Formation of the Information Component of Effective Collaboration with Suppliers in the Procurement Process of the Industrial Enterprise (p. 355 - 359)

This article discusses the theoretical foundations of information security in the formation of relationships with suppliers in the procurement process of the industrial enterprise. It summarized the main approaches to the concept of "image of the enterprise" and defined its role in procurement. It formed the definition of "image" in the context of its use in the procurement of an industrial enterprise. The basic stages of the technique of forming the image of the enterprise were identified. The study shows the theory of spiral dynamics as a tool for forming the image of the enterprise, its essence is disclosed in order to bring the influence of the correct image formation on a relationship with suppliers in the procurement process. Practical recommendations formed the successful application of brand sites in the procurement process of the industrial enterprise. Core tasks of ensuring the conditions for successful competitive procurement were separated.
Keywords: marketing integrated communications, procurement, branding, image, spiral dynamics, electronic communications
Fig.: 3. Tabl.: 1. Bibl.: 12.

Pysmak Viktoriia O. – Candidate of Sciences (Economics), Associate Professor, Department of Management, Logistics and Economics, Simon Kuznets Kharkiv National University of Economics (9a Nauky Ave., Kharkiv, 61166, Ukraine)

Article is written in Ukrainian
Downloads/views: 135

Download article (pdf) -

Reference to this article:
Pysmak, Viktoriia O. (2014) “Influence on the Formation of the Information Component of Effective Collaboration with Suppliers in the Procurement Process of the Industrial Enterprise.” Business Inform 6:355–359.


1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 |

 FOR AUTHORS

License Contract

Conditions of Publication

Article Requirements

Regulations on Peer-Reviewing

Publication Contract

Current Issue

Frequently asked questions

 INFORMATION

The Plan of Scientific Conferences


 OUR PARTNERS


Journal «The Problems of Economy»

  © Business Inform, 1992 - 2024 The site and its metadata are licensed under CC BY-SA. Write to webmaster