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Optimization of Business Processes of Enterprises in the System of Strategic Management of Innovative Activities
Chumak O. V., Levina M. V., Oleksiienko B. M.

Chumak, Oksana V., Levina, Maria V., and Oleksiienko, Bohdan M. (2024) “Optimization of Business Processes of Enterprises in the System of Strategic Management of Innovative Activities.” Business Inform 1:430–436.
https://doi.org/10.32983/2222-4459-2024-1-430-436

Section: Management and Marketing

UDC 330.3:338.2

Abstract:
The aim of the article is to substantiate the methodological support for optimizing the business processes of enterprise in the system of strategic management in the context of the use of innovations under unstable conditions of development. The content of the term «innovation activity of enterprise» has been analyzed and it has been found that for the most part it is considered as a complex characteristic of its activity, in particular as the degree of intensity of the ongoing innovative transformations and their timeliness. The relationship between the processes of strategic management and management of innovation activity of enterprise, based on the data of the information field, is generalized. The main elements of the strategy for the application of technological innovations have been allocated. Emphasis is placed on the need for monitoring of the results of strategy of introduction of technological innovations. The algorithm of activation of information processes of industrial enterprise on the basis of monitoring and controlling data of business processes in order to optimize them is substantiated. The main characteristics of conceptual approaches and methods of optimization of business processes are considered. An analysis of the categorical apparatus of the concepts of «engineering» and «reengineering» has been carried out. The prerequisites for the practical application of methods for optimizing business processes in complex unstable situations in order to improve the efficiency of activities are generalized. The experience of integration of processes of strategic management of enterprise and management of its innovation activity is considered. The features of the procedure for developing a strategy for the application of technological innovations are characterized and a fragment of the strategic management system in terms of optimizing the business processes of enterprise, taking into account the innovation component, is presented. It is recommended to integrate these proposals and classical tools for the formation of functional strategies, incorporating them with each other, on the basis of which a synergistic effect will be obtained and, accordingly, to achieve the strategic goal in the optimal way in the system of strategic management.

Keywords: strategic management, business processes, optimization, engineering, innovation.

Fig.: 2. Tabl.: 1. Bibl.: 11.

Chumak Oksana V. – Doctor of Sciences (Economics), Professor, Head of the Department, Department of Economics and Business Technologies, National Aviation University (1 Lubomyra Husara Ave., Kyiv, 03680, Ukraine)
Email: [email protected]
Levina Maria V. – Candidate of Sciences (Economics), Associate Professor, Department of Economics and Business Technologies, National Aviation University (1 Lubomyra Husara Ave., Kyiv, 03680, Ukraine)
Email: [email protected]
Oleksiienko Bohdan M. – Masters Student, National Aviation University (1 Lubomyra Husara Ave., Kyiv, 03680, Ukraine)
Email: [email protected]

List of references in article

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Chumak, O. V., and Nahorna, I. V. “Mekhanizm inzhynirynhu pry formuvanni informatsiinoho pidgruntia analizu finansovoi stiikosti pidpryiemstva“ [The Engineering Mechanism in Formation of Informational Basis of Analysis of Financial Sustainability of Enterprise]. Biznes Inform. 2017. https://www.business-inform.net/export_pdf/business-inform-2017-12_0-pages-359_364.pdf
Anand, A. A. “Literature Review on Business Process Management, Business Process Reengineering, and Business Process Innovation“. In Enterprise and Organizational Modeling and Simulation (EOMAS). Lecture Notes in Business Information Processing, vol. 153. Berlin, Heidelberg: Springer, 2013. DOI: https://doi.org/10.1007/978-3-642-41638-5_1
Hammer, M., and Champy, J. Reengineering the Corporation: A Manifesto for Business Revolution. Harper Business, 2006.
Semylitko, D. “Didzhytalizatsiia v dii: yak tsyfrova transformatsiia biznesu vplyvaie na uspikh kompanii“ [Digitalization in Action: How the Digital Transformation of Business Affects the Success of the Company]. Audytor Ukrainy, no. 5 (2019): 76-79.

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