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BUSINESS INFORM №9-2011ABSTRACTS AND INFORMATION ABOUT AUTHORS
31
Section: Myronenko I. I. Possibility of creating additional value for building beneficial relations between enterprises and consumers (p. 113 - 115)
Article is devoted to the creation of valuable sources of relationships on industrial markets. Analysis capabilities of creating a sustainable competitive advantage through customer relationship management.
Myronenko Iryna I. – Candidate of Sciences (Economics), Lecturer, Department of Economics and Marketing, Simon Kuznets Kharkiv National University of Economics (9a Nauky Ave., Kharkiv, 61166, Ukraine) Email: [email protected]
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Reference to this article: Myronenko, Iryna I. (2011) “Possibility of creating additional value for building beneficial relations between enterprises and consumers.” Business Inform 9:113–115.
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