BUSINESS INFORM №4-2013

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Section: Economics of Enterprise
UDC 338.242(075)
Shpak S. O.
Justification of a Set of Tasks of Diagnosis of the System of Sales in Planning Company’s Reconstruction. Target Approach (p. 345 - 351)
The article uses tasks of diagnosis of the system of sales as a tool of analytical provision of decision making when developing strategy and plan of restructuring of a company when developing strategy and plan of restructuring of a company for development of methodical provisions on identification of a list of required analytical studies and consequence of their conduct, which realise the methodology of target approach. It is established that, under conditions of absence of practical experience in conducting restructuring which is characteristic for management of Ukrainian companies, following widely recognised in western economy recommendation results in a problem of selection of tasks of diagnosis for specific companies out of a wide spectrum of tasks that are recommended by modern guides. It is shown that application of a target approach at the stage of formation of a tree of priority goals of restructuring allows conduct of decomposition of the general task of diagnostics upon a set of simpler tasks, identify logical and time succession of conduct of diagnostics, target purpose and requirements to the results of analysis and justify selection of appropriate methods.
Keywords: company, sales, restructuring, methodical provision, planning, target approach
Fig.: 5. Bibl.: 10.

Shpak Sergiy O. – Candidate of Sciences (Economics), Leading Specialist, RailTransHolding, LLC (10 Varhanova Str., Mariupol, Donetsk region, 87517, Ukraine)
Email: [email protected]

Article is written in Russian
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Reference to this article:
Shpak, Sergiy O. (2013) “Justification of a Set of Tasks of Diagnosis of the System of Sales in Planning Company’s Reconstruction. Target Approach.” Business Inform 4:345–351.

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