BUSINESS INFORM №11-2016

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Section: Management and Marketing
UDC 365.02.05.001
Prokhorova V. V., Yatsenko B. I.
Providing the Innovation Management of the Competitive Status of Machine-Building Enterprises: Organizational-Economic Aspect (p. 386 - 391)
The article specifies that without a detailed elaboration of a model of providing development of the innovation management of the competitive status of machine-building enterprises together with determining the sources for means, any way, even the most attractive one, of financing the investment projects of enterprise, may turn out to be inefficient. It has been determined that implementation of stages to develop a strategy for providing development of the innovation management of the competitive status of machine-building enterprises, as well as its refinements and adjustments, obtaining information about the present situation, and building projections for the future are performed by using special methods for the overall strategy, i.e. ways to achieve its goals and objectives. By using the proposed model, a common strategy can be formed that will provide to achieve the goals set, obtain advantages against competitors, increase the market value of enterprise. It has been concluded that, in accordance with the methodology of formation of the common strategy of enterprises, the innovation management is influenced by micro environment, macro environment, and immediate surroundings.
Keywords: innovation management, competitive status, model of development, factors of influence, strategy
Fig.: 1. Tabl.: 2. Formulae: 1. Bibl.: 8.

Prokhorova Viktoriia V. – Doctor of Sciences (Economics), Professor, Head of the Department, Department of Economics and Management, Ukrainian Engineering and Pedagogical Academy (16 Unіversytetska Str., Kharkіv, 61003, Ukraine)
Email: [email protected]
Yatsenko Bogdan I. – Applicant, Department of Economics and Business Entities, Ukrainian Engineering and Pedagogical Academy (16 Unіversytetska Str., Kharkіv, 61003, Ukraine)

Article is written in Ukrainian
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Reference to this article:
Prokhorova, Viktoriia V., and Yatsenko, Bogdan I. (2016) “Providing the Innovation Management of the Competitive Status of Machine-Building Enterprises: Organizational-Economic Aspect.” Business Inform 11:386–391.

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