BUSINESS INFORM №3-2014

The title and content

ABSTRACTS AND INFORMATION ABOUT AUTHORS

24

Section: Industrial Economics
UDC 658.8.011
Yatsentiuk S. V.
Application of Specific Features of Industrial Products when Forming and Developing Brands of Industrial Enterprises (p. 155 - 160)
The article analyses and structures approaches and principles of formulation of industrial products. It offers classification of goods and markets of industrial products by their characteristics and participants. It identifies main participants that make decisions at B2C and B2B markets and characterises their specific features and motivation when making decisions on purchase of products of industrial enterprises. It studies and analyses indicators of development of domestic markets of consumer goods and market of industrial products and dynamics of development of their relation in retrospective view.
Keywords: industrial products, B2C and B2B markets, brand, industrial enterprise, decision making centre
Fig.: 5. Tabl.: 1. Bibl.: 22.

Yatsentiuk Stanislav V. – Assistant, Department of Applied Economics, National Mining University (19 D. Yavornytskyi Ave., Dnіpro, 49027, Ukraine)
Email: [email protected]

Article is written in Ukrainian
Downloads/views: 224

Download article (pdf) -

Reference to this article:
Yatsentiuk, Stanislav V. (2014) “Application of Specific Features of Industrial Products when Forming and Developing Brands of Industrial Enterprises.” Business Inform 3:155–160.

1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 |

FOR AUTHORS

License Contract

Conditions of Publication

Article Requirements

Regulations on Peer-Reviewing

Publication Contract

Current Issue

Frequently asked questions

INFORMATION

The Plan of Scientific Conferences

OUR PARTNERS

Journal «The Problems of Economy»

The site and its metadata are licensed under CC BY-SA.

Write to webmaster