BUSINESS INFORM №1-2019

The title and content

ABSTRACTS AND INFORMATION ABOUT AUTHORS

9

Section: International Economic Relations
UDC 339.5
Dobroskok I. B., Chumak A. O.
The Stages of Entering the U.S. Market for the Small and Medium-Sized Businesses Using the International E-Commerce Platform Etsy (p. 68 - 72)
The possibilities of using the e-commerce platform as a more accessible and perspective variant of the enterprise’s entering the international market are considered. The performance indicators of the Etsy marketplace and the main disadvantages of the platform for Ukrainian companies are analyzed. On the basis of an analysis of theoretical sources and practical experience, the concrete stages of entering the U.S. market by using the international platform of e-commerce Etsy for Ukrainian small and medium-sized business (SME) are defined and characterized. The prospects for further researches in this direction are the use of available platform tools and external resources to simplify and systematize each stage, as well as search for options in view of scaling the business and strengthening positions in the market.
Keywords: e-commerce, marketplaces, international market, internationalization of small and medium-sized business.
Fig.: 1. Bibl.: 9.

Dobroskok Iuliia B. – Candidate of Sciences (Economics), Associate Professor, Department of International Economics and Management, Simon Kuznets Kharkiv National University of Economics (9a Nauky Ave., Kharkiv, 61166, Ukraine)
Email: [email protected]
Chumak Alisa O. – Student, Simon Kuznets Kharkiv National University of Economics (9a Nauky Ave., Kharkiv, 61166, Ukraine)
Email: [email protected]

Article is written in Ukrainian
Downloads/views: 9

Download article (pdf) -

Reference to this article:
Dobroskok, Iuliia B., and Chumak, Alisa O. (2019) “The Stages of Entering the U.S. Market for the Small and Medium-Sized Businesses Using the International E-Commerce Platform Etsy.” Business Inform 1:68–72.

1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 |

FOR AUTHORS

License Contract

Conditions of Publication

Article Requirements

Regulations on Peer-Reviewing

Publication Contract

Current Issue

Frequently asked questions

INFORMATION

The Plan of Scientific Conferences

OUR PARTNERS

Journal «The Problems of Economy»

The site and its metadata are licensed under CC BY-SA.

Write to webmaster