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Liburkina L. M.

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Formation of Integrated Economic Potential of Enterprises in the Knowledge Economy with the Increased Influence of Competition
Vasiutkina N. V., Krylenko Y. S.

Vasiutkina, Nataliіa V., and Krylenko, Yelyzaveta S. (2024) “Formation of Integrated Economic Potential of Enterprises in the Knowledge Economy with the Increased Influence of Competition.” Business Inform 10:732–732.
https://doi.org/10.32983/2222-4459-2024-10-732-732

Section: Economics of Enterprise

Article is written in Ukrainian
Downloads/views: 0

UDC 658.589(045)

Abstract:
The article substantiates approaches to the formation of integrated economic potential of enterprises in the conditions of the knowledge economy, taking into account the strengthening of competition. Analyzing the theoretical basis of the essence of the concepts of «potential», «economic potential», it is found that the potential of an enterprise is mainly grouped according to several approaches: resource, target, competitive, functional, combined, prospective. Economic potential has a complex architectonics, but the analysis of the essence of the content of the category by researchers showed that the economic potential of an enterprise is a complex category that reflects an aggregate of material, financial, intellectual, human, intangible, innovative and energy resources that an enterprise owns or can attract to achieve its own strategic goals. The main characteristics of the formation of the economic potential of the enterprise, which depends on a wide range of factors that can be divided into external and internal ones, are determined. A combined approach to the formation of the integrated economic potential of the enterprise has been developed, which takes into account the influence of factors and consists of five stages of its implementation: strategic planning, resource mobilization, innovations in the business processes of the enterprise, adaptation to the competitive environment, assessment and control. Special attention is paid to the influence of competition and knowledge economy on the formation and optimization of the economic potential of enterprises; the key tools and components for the implementation of the main stages of the integrated economic potential of the enterprise are allocated. The peculiarities of the formation of the integrated economic potential of enterprises, which consist in the deep integration of knowledge resources, innovations and adaptive strategies into the structure of the enterprise in the conditions of the knowledge economy, have been determined; recommendations for increasing the level of use of the enterprise’s potential in the context of increased competition are proposed.

Keywords: potential, integrated economic potential, competition, knowledge economy, innovative technologies, strategic planning.

Fig.: 3. Tabl.: 1. Bibl.: 16.

Vasiutkina Nataliіa V. – Doctor of Sciences (Economics), Professor, Professor, Department of Air Transport Economics, State University «Kyiv Aviation Institute» (1 Lubomyra Husara Ave., Kyiv, 03680, Ukraine)
Email: [email protected]
Krylenko Yelyzaveta S. – Masters Student, Department of Air Transport Economics, State University «Kyiv Aviation Institute» (1 Lubomyra Husara Ave., Kyiv, 03680, Ukraine)
Email: [email protected]

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