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Liburkina L. M.

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The Activation of Deglobalization Processes and System-Forming Role of High-Tech Companies in the Modern Market Fragmentation Processes
Mnykh O. B., Lozynskyj V. T., Dalyk V. P.

Mnykh, Olga B., Lozynskyj, Vasyl T., and Dalyk, Volodymyr P. (2020) “The Activation of Deglobalization Processes and System-Forming Role of High-Tech Companies in the Modern Market Fragmentation Processes.” Business Inform 10:81–88.
https://doi.org/10.32983/2222-4459-2020-10-81-88

Section: Innovative Processes

Article is written in Ukrainian
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UDC 339.9

Abstract:
The search for answers to modern challenges to both the global and the national economy is reflected in the focus of scientific and applied researches, their object and subject analysis. Such a search requires studying of qualitative changes in the processes of globalization and their combination with the origin in different countries of the trend of deglobalization. This trend is strengthened by the political influence of the countries with the use of policy of economic and technological protectionism, sophisticated rules of the game and instruments for gaining market advantages in both high-tech and financial markets. The present scientific research is aimed at analyzing the reasons for activating the structural policy of deglobalization, building up a related contentual model. The main reasons for accumulation of corporate debts by giants of global business are defined and their dual role in the development of both industrial and financial markets is reflected, the interaction between which is intensifying in the digital economy and with the emergence of new sources of crisis. The characterization of the gaps between the volume of exports and imports, the coefficient of coverage by exports of imports, the value of which depends on positive structural changes based on the processes of deglobalization and innovative activity of high-tech markets, are provided. Dynamic trends were built up to reflect the interdependence of volumes of foreign direct investments and the level of openness of the Ukrainian economy. The relationships of fragmentation factors of industrial and financial markets under the influence of the growing role of high-tech companies in the implementation of the policy of economic protectionism are shown. A contentual model of diffusion of threats to the development of high-tech markets and their consequences in the new environment of forking out material and digital economy is built up, which deepens understanding of the reasons for the combination of globalization and deglobalization processes both in the world and in individual countries.

Keywords: globalization, deglobalization, open economy, high-tech markets, technology, foreign direct investment, innovation, diffusion of innovations, structural changes, market fragmentation, contentual model.

Fig.: 5. Tabl.: 1. Bibl.: 18.

Mnykh Olga B. – Doctor of Sciences (Economics), Professor, Professor, Department of Marketing and Logistics, Lviv Polytechnic National University (12 Stepana Bandery Str., Lvіv, 79013, Ukraine)
Email: [email protected]
Lozynskyj Vasyl T. – Candidate of Sciences (Economics), Senior Lecturer, Lviv Polytechnic National University (12 Stepana Bandery Str., Lvіv, 79013, Ukraine)
Dalyk Volodymyr P. – Candidate of Sciences (Economics), Associate Professor, Associate Professor, Department of Management and International Entrepreneurship, Lviv Polytechnic National University (12 Stepana Bandery Str., Lvіv, 79013, Ukraine)
Email: [email protected]

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