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The Main Features of the Modern World Market of Insurance Services
Drymalovska K. V., Kyryliuk R. O.

Drymalovska, Khrystyna V., and Kyryliuk, Ruslana O. (2021) “The Main Features of the Modern World Market of Insurance Services.” Business Inform 4:36–41.
https://doi.org/10.32983/2222-4459-2021-4-36-41

Section: International Economic Relations

Article is written in Ukrainian
Downloads/views: 8

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UDC 368

Abstract:
As competition in international and national markets intensifies, it is important to create a system to protect economic actors from potential threats and adverse factors. To solve these issues, it is necessary to ensure the effective functioning of the insurance market, which is one of the important components of financial security. Without the developed insurance market, it will be impossible to ensure the social and economic progress of the country, its corporate security, welfare etc. The current state of the world insurance market has certain features, which makes it possible to adapt to the change of the modern world and improve the work of the insurance industry. To create a clear insurance market, it is necessary to develop an effective policy as to the insurance activities of both the insurer and the reinsurers, as well as to establish solvency insurance systems. The development of the insurance market is accompanied by many economic, regulatory, organizational, methodological and personnel issues. The publication is aimed at studying and distinguishing the peculiarities of development of the world market of insurance services. On the basis of studying the works of scholars, the main features of the modern insurance market are provided; key signs of the insurance industry are presented; statistical information on trends in the insurance market development during 2019 in the following regions: North and Latin America, Western Europe, Asia, European developing countries. The impact of COVID-19 on the state of the insurance industry in Europe has been characterized. As result of studying the key trends in the future development of the insurance market, the main components that are necessary for the formation of an effective policy of insurance companies in the context of COVID-19 have been formed as follows: digitalization, innovation, analytics, feedback.

Keywords: world insurance market, insurance product, digitalization.

Fig.: 1. Tabl.: 1. Bibl.: 9.

Drymalovska Khrystyna V. – Candidate of Sciences (Economics), Assistant, Department of Management and International Business, Lviv Polytechnic National University (12 Stepana Bandery Str., Lvіv, 79013, Ukraine)
Email: [email protected]
Kyryliuk Ruslana O. – Student, Lviv Polytechnic National University (12 Stepana Bandery Str., Lvіv, 79013, Ukraine)
Email: [email protected]

List of references in article

Zhuravka, O. S., and Vasylchuk, A. Yu. “Analiz suchasnoho stanu strakhovoho rynku Ukrainy“ [Analysis of the Current State of the Insurance Market of Ukraine]. Efektyvna ekonomika. 2017. http://www.economy.nayka.com.ua/?op=1&z=5493
Kozmenko, O. V., and Abramitova, D. R. “Analiz rozvytku svitovoho rynku strakhovykh posluh“ [Analysis of the Development of the World Market of Insurance Services]. Efektyvna ekonomika. 2014. http://www.economy.nayka.com.ua/?op=1&z=2815
Bunin, S. V. “Suchasnyi stan i tendentsii svitovoho rynku strakhovykh posluh“ [Current Status and Trends of Global Insurance Market]. Visnyk Kharkivskoho natsionalnoho universytetu imeni V. N. Karazina. Seriia «Mizhnarodni vidnosyny. Ekonomika. Krainoznavstvo. Turyzm», no. 6 (2017): 15-19.
Beers, B. “A Brief Overview of the Insurance Sector“. https://www.investopedia.com/ask/answers/051915/how-does-insurance-sector-work.asp
“Allianz Insurance Report 2020“. https://www.allianz.com/content/dam/onemarketing/azcom/Allianz_com/economic-research/publications/specials/en/2020/june/GlobalInsuranceReport_2020.pdf
“Insurance Europe Annual Report 2019-2020“. https://www.insuranceeurope.eu/sites/default/files/attachments/Annual%20Report%202019-2020.pdf
Didenko, S. “Rynok strakhuvannia v Ukraini: vplyv COVID-19 na strakhovykiv u pershomu pivrichchi 2020 roku“ [Insurance Market in Ukraine: The Impact of COVID-19 on Insurers in the First Half of 2020]. UA.News. October 09, 2020. https://ua.news/ua/rynok-strahovanyya-v-ukrayne-vlyyanye-covid-19-na-strahovshhykov-v-pervom-polugodyy-2020-goda/
Watts, M. “7 insurance industry trends for 2021“. https://artificial.io/company/blog/7-insurance-industry-trends-for-2021
“6 issues facing the insurance industry in 2020“. https://blog.ssq.ca/en/career/issues-insurance-industry-2020

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