BUSINESS INFORM №9-2012

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49

Section: Finance, Money Circulation and Credit
UDC 658.012.4:[336.717.18]
Vovk V. Y.
Conceptual Principles Of Banking Competitiveness Strategic Management Organization (p. 237 - 240)
The article suggests theoretical methodological points of banking competitiveness strategic management, proves the system of its realization principles, works out a gnosiological basis that determines the object of the research as initial basis of organization of bank strategic development management in competitive market conditions. In order to increase the efficiency of banking competitiveness strategic management, the position of its integration to the system of bank activities strategic management has been determined.
Keywords: competition, banking competitiveness, banking competitiveness strategic management, competitive strategy
Fig.: 1. Bibl.: 4.

Vovk Viktoriya Ya. – Doctor of Sciences (Economics), Associate Professor, Professor, Department of Economics and Finance, Kharkiv National University of Internal Affairs (27 Lva Landau Ave., Kharkіv, 61080, Ukraine)

Article is written in Ukrainian
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Reference to this article:
Vovk, Viktoriya Ya. (2012) “Conceptual Principles Of Banking Competitiveness Strategic Management Organization.” Business Inform 9:237–240.

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