BUSINESS INFORM №10-2018

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Section: Information Technologies in the Economy
UDC 005.332.4:004
Reznikova T. O., Boieva A. L.
The Formation of a System of Competitive Advantages in the Activity of Enterprise in the Sector of International Information-Communication Technologies (p. 347 - 353)
The article is aimed at a consideration of the increasing international competitiveness of enterprises on the basis of market analysis of IT sector of Ukraine, identifying of competitive advantages of the sector, their use in activity of enterprise. The dynamics of the main indicators of IT market for the last three years is explored and the forecasted directions of functioning of the Information-communication technologies sector are identified, which testifies to improvement of Ukraine’s position in the rating of competitiveness in the digital environment. The advantages and disadvantages of the key categories are presented. The positive dynamics of knowledge and technology indicators is of significant importance. The weaknesses include: protection of intellectual property rights, banks and financial services, high investment risks, cybersecurity, and software piracy. The results of the carried out analysis of the level of innovation activity of the LLC «Programno-tekhnichni systemy» using the method of expert estimations have displayed its organizational, personnel and financial competitive advantages. The characteristics of the IT sector are allocated, competitive advantages of enterprises in the international markets are identified, and their correlation with the level of competitiveness in the IT sector is traced.
Keywords: international competitiveness of enterprise, competitive advantages, sector of information-communication technologies, IT market, rating of digital international competitiveness, innovative activity of enterprise.
Fig.: 1. Tabl.: 5. Formulae: 1. Bibl.: 22.

Reznikova Tetiana O. – Candidate of Sciences (Economics), Associate Professor, Department of International Economy and Foreign Economic Activity Management, Simon Kuznets Kharkiv National University of Economics (9a Nauky Ave., Kharkiv, 61166, Ukraine)
Email: [email protected]
Boieva Anastasiia L. – Masters Student, Simon Kuznets Kharkiv National University of Economics (9a Nauky Ave., Kharkiv, 61166, Ukraine)
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Reznikova, Tetiana O., and Boieva, Anastasiia L. (2018) “The Formation of a System of Competitive Advantages in the Activity of Enterprise in the Sector of International Information-Communication Technologies.” Business Inform 10:347–353.

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