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BUSINESS INFORM №2-2015The title and content ABSTRACTS AND INFORMATION ABOUT AUTHORS
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Section: Economic Theory UDC 330.544.2+005.35]:330.1 Pogorila L. M. Key Factors and Principles of Socially Responsible Consumption (p. 30 - 34)
The article is aimed to study the determinants of socially responsible consumption and to elaborate a conceptual model of socially responsible consumer, while taking account of their contemporary classification and architectonics. In the article, key factors of socially responsible consumption, their structure and the basic functional characteristics are identified. A model of socially responsible consumer, taking into account the key factors and trends, has been elaborated. The basic sustainable structural characteristics of model of the socially responsible consumer have been disclosed, consisting of green (organic), ethical, sustainable, rational and limited consumption. On the basis of international data, contemporary trends in the socially responsible consumption have been researched. Keywords: social responsibility, socially responsible consumption, socially responsible consumer Fig.: 1. Tabl.: 1. Bibl.: 14. Pogorila Lidiia M. – Applicant, Department of Political Economy, Kyiv National Economic University named after Vadym Hetman (54/1 Beresteiskyi Ave., Kyiv, 03057, Ukraine) Email: [email protected]
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Reference to this article: Pogorila, Lidiia M. (2015) “Key Factors and Principles of Socially Responsible Consumption.” Business Inform 2:30–34.
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