BUSINESS INFORM №9-2016

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Section: Economic and Mathematical Modeling
UDC 658.821:519.237
Reshetnyak O. I., Lobodin R. O.
The Methods of Multidimensional Comparative Analysis in Evaluating Competitiveness of Enterprise (p. 100 - 105)
The article is aimed at analyzing existing methods of multidimensional comparative analysis and the ability to apply them to evaluate competitiveness of Ukrainian enterprises in the market for stationery. The article provides a characteristic, defines spheres of application, advantages and disadvantages of the main methods of comparative and integrated evaluation, namely: the method of summation of the values of all parameters, the sum of rankings method, the total scoring method, the distance method, and the taxonometric method. It has been determined that the main condition for applicability of methods for the comparative integrated evaluating the competitiveness of enterprises is an agreement on possible proportionality of indicators, which are diverse in their nature. For all analyzed methods a single drawback was identified, associated with the inability of correspondence between the quantitative and the qualitative evaluation. An evaluation of the level of competitiveness in the market for stationery of Ukraine has been made.
Keywords: competitiveness, competitiveness indicators, multidimensional comparative analysis, method of taxonomy, quantification, competitiveness rating
Tabl.: 1. Formulae: 9. Bibl.: 9.

Reshetnyak Olena I. – Doctor of Sciences (Economics), Associate Professor, Head of, Sector of Industrial Policy and Innovative Development of the Department of Industrial Policy and Energy Security, Research Centre for Industrial Problems of Development of NAS of Ukraine (2 floor 1-a Inzhenernyi Ln., Kharkiv, 61166, Ukraine)
Email: [email protected]
Lobodin Roman O. – Masters Student, Kharkiv University of Humanities «People’s Ukrainian Academy» (27 Lermontovska Str., Kharkіv, 61000, Ukraine)
Email: [email protected]

Article is written in Russian
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Reference to this article:
Reshetnyak, Olena I., and Lobodin, Roman O. (2016) “The Methods of Multidimensional Comparative Analysis in Evaluating Competitiveness of Enterprise.” Business Inform 9:100–105.

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