BUSINESS INFORM №6-2015

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Section: Innovative Processes
UDC 330.341.1
Yefimova S. A.
Methods of Management of Innovation Potential of Enterprise (p. 86 - 91)
The article is aimed to develop theoretical and methodological foundations for provision and implementation of mechanism for management of innovation potential. The objective of management of innovation potential is defined as enhancing the innovation activity of all business entities operating in the concerned territory. The author highlights approaches to determine the components of innovative potential, structure of elements of the subject of innovative potential of enterprise is identified, the author's approach to systematize functions and methods for managing the innovation potential is proposed, a model of system of management of innovation potential is considered. It was determined that, when improving an enterprise management system, the main attention should be paid to the most important problems in the field of planning, implementing plans and control. In particular, innovative potential will be implemented to a greater extent if during the planning phase rigidity and sketchiness of plans are minimized, making them more approximated to contemporary conditions of functioning of enterprise.
Keywords: innovation potential, innovation activity, innovative organization model, multiple subjectivity, components and indicators of innovation potential, management of innovation potential
Fig.: 3. Bibl.: 10.

Yefimova Svitlana A. – Postgraduate Student, Department of Economics and Business Management
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Yefimova, Svitlana A. (2015) “Methods of Management of Innovation Potential of Enterprise.” Business Inform 6:86–91.

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