BUSINESS INFORM №12-2015

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Section: Industrial Economics
UDC 331.101.3:658
Sakhno A. A.
Flexible Motivational Communication in the Machine-Building Activities of the Enterprises of Vinnytsia Region (p. 151 - 156)
The article is aimed at developing, on the basis of the machine-building enterprises of Vinnytsia region, flexible motivational relationship between engineering, priority branches and other kinds of activities in the national economy. Alternatives to schemes of flexible motivational communication have been developed, providing to identify the key elements of flexibility and assess the importance of each kind of economic activity for the development of machine-building in the region. It has been found that the problem of development of machine-building is the lack of motivation towards activity by means of the machine-building itself. On the basis of flexible motivational relations has been proved that motivation of the machine-building nowadays is provided by commercial operations, real estate rentals, transportation services. It has been proposed that formation of contemporary machine-building in the region is established through the development of industrial facilities for the production of electrical and electronic equipment, and, first and foremost, information technology.
Keywords: motivational communication, flexibility, machine-building, kinds of economic activities, hypercompetition, priority branches of economy
Fig.: 5. Tabl.: 4. Bibl.: 8.

Sakhno Andrii A. – Candidate of Sciences (Economics), Associate Professor, Associate Professor, Department of Finance, Vinnitsa Finance and Economics University (71a Pyrogova Str., Vinnytsya, 21037, Ukraine)
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Sakhno, Andrii A. (2015) “Flexible Motivational Communication in the Machine-Building Activities of the Enterprises of Vinnytsia Region.” Business Inform 12:151–156.

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