BUSINESS INFORM №12-2015

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27

Section: Economics of Enterprise
UDC 658.012
Saukh I. V.
Resource-Based Approach as a Direction for Strategic Analysis of the Financial Potential of Enterprise (p. 184 - 188)
The article is concerned with the resource-based approach as an important direction in the strategic analysis of the financial potential of enterprise. The author has defined that: the resource-based approach aims at identifying the uniqueness of each enterprise, resulting in additional competitive advantages while using the differences between the resources available. This has provided the need to improve the framework of categories and concepts in the context of clarifying the concept of «strategic financial resources». It has been determined that in a strategic analysis of the resource component of the financial potential can be logical to apply the resource-efficient concept that provides to assess the transformation of the financial resources of enterprise into the financial results. It has been concluded that achieving synergies when implementing the financial potential of the company is possible only if strategic financial resources will be combined with other elements of the financial potential (human, institutional and informational components). This will facilitate development of enterprise along with ensuring its steady competitive advantages.
Keywords: strategic financial resources, financial potential, resource-based concept
Tabl.: 2. Bibl.: 13.

Saukh Iryna V. – Doctor of Sciences (Economics), Professor, Professor, Department of Economics, Management and Marketing, Zhytomyr Ivan Franko State University (40 Velyka Berdychіvska Str., Zhytomyr, 10008, Ukraine)
Email: [email protected]

Article is written in Ukrainian
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Reference to this article:
Saukh, Iryna V. (2015) “Resource-Based Approach as a Direction for Strategic Analysis of the Financial Potential of Enterprise.” Business Inform 12:184–188.

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