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KV #19905-9705 PR dated 02.04.2013.

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BUSINESS INFORM №8-2013

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43

Section: Economics of Enterprise
UDC 658.005.5
Litvinova V. O.
Increase of Product Competitiveness: Problems of Definition of Effectiveness (p. 252 - 256)

The article conducts a critical analysis of existing approaches to assessment of effectiveness of increase of product competitiveness as an economic process, on the basis of which an insufficient developmental work in this direction of development of the theory of product competitiveness is revealed. It justifies a necessity of a more thorough development of issues connected with definition of effectiveness of increase of product competitiveness. It offers to use the method of comparative effectiveness, based on definition of the criteria indicator developed by the author, for defining effectiveness of the process of increase of product competitiveness.
Keywords: effectiveness, product competitiveness, assessment of effectiveness of increase of product competitiveness
Formulae: 1. Bibl.: 9.

Litvinova Viktoriіa O. – Candidate of Sciences (Economics), Associate Professor, Department of Enterprise Economics and Entrepreneurship Organization, Odesa National Economic University (8 Preobrazhenska Str., Odesa, 65082, Ukraine)
Email: [email protected]

Article is written in Russian
Downloads/views: 261

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Reference to this article:
Litvinova, Viktoriіa O. (2013) “Increase of Product Competitiveness: Problems of Definition of Effectiveness.” Business Inform 8:252–256.


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